Wednesday, December 25, 2019

What is Truly Happening with Best Term Paper Writing Service Online

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Tuesday, December 17, 2019

The Ethics Of Kant s Life - 845 Words

I will begin by saying that according to Kant, consequences doesn’t have any connection with our deeds: right or wrong. Morality requires us to do the right things in life: it is a command known as the imperative. This, indeed, forces me to follow what Kant said: doing the good deeds ignoring the thought of what will be the result. This ethics of Kant rather wants me to save the lives in the ship of my other nine cruise worker. This dilemma forced me to think about my morals in life of being good. Before I say what is wrong with the decision at that instance of not saving the lives, the following dilemma on that particular website of whether or not I will save the lives of my co-workers obligated me at first with the thoughts: why should I endanger my life for the sake of others? If I die, what will happen to my family? There was particularly no wise reason of putting my own life at risk for the sake of other people who were not even my family, rather just coworkers. I was luc ky enough that my friends were there for me to save my life. Maybe, it was a signal from the God that I should save my own life first. Or it was a signal from Him that it was their time to leave this world, but I still have a long way to go. On the other hand, I was thinking about what will happen of the fact when my family gets to know about my selfish act. The act of not saving lives of others and choosing to save mine in the first case would rather be known as a selfish act. However,Show MoreRelated Ethical and Philosophical Questions about Value and Obligation977 Words   |  4 PagesQuestions about Value and Obligation I Recall the distinction between metaethics and normative ethics. Normative ethics deals with substantial ethical issues, such as, What is intrinsically good? What are our moral obligations? Metaethics deals with philosophical issues about ethics: What is value or moral obligation? Are there ethical facts? What sort of objectivity is possible in ethics? How can we have ethical knowledge? Recall, also, the fundamental dilemma of metaethics. EitherRead MoreThe Case Of Evan Motts Assisting His Wife s Euthanasia Essay1644 Words   |  7 PagesI am going to discuss in this essay the case of Evan Motts assisting his wife s euthanasia. I will cover the ethical issues regarding this topic including whether or not Evan should be punished. I will look at the theories of Kantian Ethics and Utilitarianism to justify whether or not Evan s actions were morally right. An Auckland man is facing a charge that carries a maximum penalty of 14 years after assisting his terminally ill wife to commit suicide. Evan Mott researched suicide methods andRead MoreDifferences Between Plato s And Kant1184 Words   |  5 Pagesdeveloping personal ethics, but each thinker approaches this universal question using different principles. Plato uses Socrates’ dialogue to assess how one acquires wisdom through the acknowledgement of inherent ignorance. Kant evaluates the causes of people remaining in willful ignorance and the methods by which they can lift themselves out of such a state into enlightenment. Before comparing these two philosophers, one must recognize that both have displayed differences in ethics, as some call oneRead MoreKantian Ethics1459 Words   |  6 Pagesindividuals that have a major impact on one`s life. The teachings usually start from a young age through parents, caregivers and educators in society. Due to their influence on young children`s lives it is their responsibility to make certain that young children will learn to make logical decisions that would contribute in a positive way in society. An ethical theory that would best describe people that influence young children would be Kantian`s ethics. His ethical theory elucidates that moralityRead MoreThe Role Of Happiness On Kant s And Mill s Ethics1712 Words   |  7 PagesThe Role of Happiness in Kant s and Mill s Ethics Corey Guitard (0241740) Introduction to Ethics November 18th, 2015 Philosophy 2701 Dr. Rupen Majithia Words: Immanuel Kant refers to happiness as contentment (Kant, ) whereas John Stuart Mill refers to it as the pursuit of pleasure and the absence of pain (Mill, p.7). Kant does not base his ethics on happiness. Instead, he argues that morality is based on our duty as a human (Kant, ). To do what is right for Kant is to do what is instinctuallyRead MoreKant And Kant s Philosophy On Ethics970 Words   |  4 PagesEthics, What is it? many a man have asked the same question. A dictionary describes ethics as-moral principles that govern a person s or group s behavior. Is there a universal ethical behavior ? Are all countries ethical ? Theses very same questions many philosophers have tried to figure through time from Socrates to Immanuel kant (and to this very day for the matter!). While comparing two great eathist Plato and Immanuel Kant I, the writer argue that Kant s ideological views on ethics were farRead MoreLying, By Jeremy Bentham1613 Words   |  7 Pagesthe more you do it the more comfortable one may become. Lying becomes a habit to many people, a habit they have a hard time breaking. Lying can simply be defined in one word, deception. Jeremy Bentham who is a British philosopher in the 1700’s and early 1800’s believed in the principle of utility otherwise known as utilitarianism. Jeremy Bentham thinks it’s permissible to tell a small lie because in the long run Bentham is looking for the ultimate amount of happiness. Bentham believes in the greatestRead MoreVirtue Ethics : The True Stem Of Moral Character1445 Words   |  6 PagesJiovanni Rodriguez Philosophy 103 2014 December 2nd Virtue Ethics: The True Stem of Moral Character Moral character is what dictates an individual s decision making and affects their experiences throughout their life. A person s morals can be based off one s upbringing and environmental factors. Virtue ethics is a philosophical view that greatly supports this claim that the choices a person makes and their actions follow those choices, and display their moral character. This is more likelyRead MoreThe Ethics Of Non Voluntary Active Euthanasia1050 Words   |  5 Pagesa patient with dementia, the ethical decision comes into play if there are episodes of clarity and the patient has or has not mentioned what they want to do at the end of life situations. Principles of deontology suggest duty and obligation. A medical professional in such situations have an obligation to fulfill the patient s wishes. The nature of their obligation does not sway based on what they personally think. Patients with dementia have some moments of clarity, but because their brains areRead MoreImmanuel Kant s Philosophy On Moral And Good And Evil Behavior1413 Words   |  6 Pagesaccording to Immanuel Kant, who is one of the most influential philosophers of all times, believes that human beings should not be making decisions based on the facts of a situation, but should act according to universal moral codes that apply in all situations regardless of the outcome. Kant refers to these universal moral codes as categorical imperatives and must be fully followed at all times across all circumstances. In his work, Groundwork of Metaphysic of Morals, Immanuel Kant talks about three

Monday, December 9, 2019

Integrated Marketing Communications and Benefit †MyAssignmenthelp.com

Question: Discuss about the Integrated Marketing Communications and Benefit. Answer: The technological advancement has helped marketing function of companies to deliver adequate and relevant information to the target audiences. Integrated marketing communication is a practical approach through which companies can easily integrate different communication channels and platforms so that required information regarding the company and its products can be easily delivered to the audiences(Belch et al., 2014). In the present scenario, online companies are gaining the majority of share as they easily target different segment customers and offer the range of products and services at the single website. The giant online firms like Amazon, Flipkart, Myntra use integrated marketing communication processes that ultimately benefit the companies in targeting mass of audiences. In the marketing campaign, text-based content will always be the central part of marketing, but with the digital era, companies are shifting their paradigm through using visual content. Online giant companies like Amazon, Flipkart, Ebay, etc. use visual content on the web that likely to attract the majority of the customers. The visual content mainly focuses on using different images, videos as well as infographics in the website so that the clients get easily attracted towards the content and information that is displayed(Percy, 2014). It has also been assessed that incorporating images and visuals in website increases their reach to customers as well as also enhances the brand image of the websites. For example, leading E-commerce Company that is Amazon Australia uses images of their products which they are selling to their customers. The use of images on e-commerce website supports the customers in gaining information regarding the product that is color, pattern, etc. With the help of using technology Amazon showcase different range of products as well as the variety of products that are currently available(Amazon, 2017). Thus, Amazon has been enormously successful in creating the elevated level of customer bonding. Along with this, Amazon site mainly focuses on using interactive technology for servicing high value of customers. The services mainly favor the regular shoppers through offering them the discount as well as coupons so that they can engage in purchasing items on the sites. Along with this, visual content on the web also displays different options and services that are offered by Amazon to their customers. For example, register icon with this customer can list them and mark their interests, which are used in profiling and can also register to receive information in the form of newsletters. Therefore, it is stated that this results in enhancing customer involvement that directly benefits the website. Moreover, the use of visual content on the website also supports e-commerce websites in enhancing their marketing activities and functions through which they can easily connect people and promote their products. In essence, integrated marketing communication is considered as the significant aspect that controls the message of a company which is conveyed to the public so that it does not create the conflicting situation(Luxton et al., 2015). The company engages in using different integrated marketing communication strategies for promoting and advertising their range of products and services among the mass of audiences. Through using integrated marketing communication, Amazon provides personalized homepage with products that are earlier purchased by different customers or new products that have similarity with the past purchased goods. Therefore, it is stated that public relations are considered as the significant aspect that results in success of Amazon. It has been assessed that integrated marketing communications (IMC) play an important role in enhancing the equity of brands and targeting large audiences. With the help of using various other aspects of IMC programs that are sales promotions, branding strategies, mobile advertisement, digital marketing, word of mouth buzz as well as promotion, etc. that support the company. Another facet of integrated marketing communication focuses on high advertising through both traditional and digital medium. In the present scenario, online giant focuses on using newsletters, discounted coupons and offers, etc. to advertise and promote their range of products and services to the mass of audiences. For instance, eBay Australia uses coupon as well as vouchers to attract and target customers towards their products(eBay, 2017). The significance of using digital advertising platform to Amazon is that it plays the vital role in building and enhancing the brand image of the website. Along with this, it also focuses on reaching or targeting mass of people with the newsletter so that they can have information regarding the loyal customers those who have subscribed the letter(Porcu et al., 2017). Thus, it is summarizes that with the changing concept of marketing directly support the company in enhancing their reach through using distinctive marketing communication channels. References Amazon, 2017. Amazon homepage. [Online] Available at: https://www.amazon.com.au/ [Accessed 8 September 2017]. Belch, G.E., Belch, M.A. Powell, I., 2014. Advertising: An integrated marketing communication perspective. New York: McGraw-Hill Education. eBay, 2017. eBay homepage. [Online] Available at: https://www.ebay.com.au/ [Accessed 8 September 2017]. Luxton, Reid, M. Mavondo, F., 2015. Integrated marketing communication capability and brand performance. Journal of Advertising, 44(1), pp.37-46. Percy, L., 2014. Strategic integrated marketing communications. Abingdon: Routledge. Porcu, L. et al., 2017. Measuring integrated marketing communication by taking a broad organisational approach: The firm-wide IMC scale. European Journal of Marketing, 51(3), pp.692-718.

Sunday, December 1, 2019

The Caribbean Rum

Introduction The Caribbean rum is an alcoholic drink made from by-products of sugarcane through the process of distillation and zymolysis. After getting the distillate, the ageing process takes place in oaks or any other barrel. According to Kurlansky, the Caribbean remains the biggest producer of quality rum in the world. Advertising We will write a custom research paper sample on The Caribbean Rum specifically for you for only $16.05 $11/page Learn More Rum production has a long history and has undergone through several issues like colonialism of the Caribbean and globalization. This rum has diverse social and economical effects in given its deep culture amongst the Caribbean. This paper runs from history and culture, through colonialism and globalisation to economical and social effects of the Caribbean rum. History The origin of the Caribbean rum goes back to the introduction of sugarcane in the Caribbean in the 15th century by Christopher Columbus ( Coulombe 16). According to most historians, rum production was an idea of plantation slaves in Barbados who discovered that the by-products of sugarcane would be fermented into an alcoholic drink in the 17th century. â€Å"Many rum historians agree that, the first rum was made on the island of Barbados using molasses† (Broom 65). Later on, people came up with techniques of concentrating the alcoholic content of this rum and this included distillation. After its establishment in the Caribbean, the Caribbean rum spread to other places in Europe and this is how it found its way in America. Interestingly, the Caribbean rum was so popular that it tied continents together; it was the ‘oil’ of the day; â€Å"Not until oil was any single commodity so important for world trade† (Williams Para. 1). The Caribbean rum found its way to Colonial North America. However, the demand was increasing by the day thus pushing for establishment of distilleries in North America. The first distillery was established in the then Staten Island in 1664 before establishment of a second and a third one in Boston and Massachusetts after three years. Caribbean rum production became the most successful industry in that time in Colonial North America (Roueche 178). From Europe, the Caribbean rum crossed borders and entered Africa in late seventeenth century where it became even popular than in Europe. This popularity is attributed to the fact that African slaves in the Caribbean plantations were the inventors of this rum; therefore, to Africans, the Caribbean rum was a form of identity (Arkell 96). The Caribbean rum’s popularity soared and it threatened existence of other alcoholic brands world all over. For instance, production of the Caribbean rum was banned in Spain after it became a threat to Spain’s die sweet spirits (William 89). Advertising Looking for research paper on history? Let's see if we can help you! Get your first paper with 15% O FF Learn More Initially, the Caribbean rum was seen as a cheap drink associated with slaves and low class people; nevertheless, with time even the elite became consumers of this brand thus posing a big threat to other European brands, which were a reserve for the elites. In this twenty first century, the Caribbean rum still exists amongst different communities all over the world. Culture As aforementioned, the culture of the Caribbean rum is deeply rooted in different communities across the world and especially in the Caribbean islands. Rum shops litter the streets of the Caribbean islands. Given the fact that this rum was invented by Africans, the deep culture of this brand found its way to Africa. Back to the Caribbean islands, people here adored rum. Slaves would drown themselves into this brand to escape the realities of slavery that faced them everyday. Slavery was inhuman and because slaves had no way out of it, they found solace in drunkenness. This established the culture of the Caribbean rum in these islands especially in Barbados. Moreover, this alcoholic drink was thought to have medicinal value (Gonzalez Para. 6). Consequently, people consumed it in large amounts including children, women, youth and men. Therefore, the Caribbean rum became an important element in the culture of African slaves in the Caribbean. Moreover, this stuff brought people together as part of socialization. â€Å"Rum is at the epicentre of Caribbean culture and the economy. Practically every island organizes a tour of their rum distillery and each proclaims itself producer of the ‘best rum’ in the world† (Blue 98). This shows how this brand is deeply rooted in the hearts and culture of the Caribbean natives. People would come together to socialize and pass time whilst drinking rum. This alcoholic drink had spiritual inclinations. â€Å"In the Caribbean, rum was increasingly incorporated into local, syncretic spiritual traditions like Vodouâ₠¬  (Gonzalez Para. 9). This fact stretches to contemporary African societies where traditional brews are used in spiritual matters like chasing away ghosts among other practices. Therefore, it is logical that African slaves in the Caribbean, having discovered this rum, they would attach some spiritual importance to it because it gave them identity and value. Rorabaugh posits that African slaves were so inclined to it that they had to be removed from distilleries for they would become drunk. Slaves from Muslim countries were the preferred workers in the distilleries because Islam does not encourage alcohol consumption.Advertising We will write a custom research paper sample on The Caribbean Rum specifically for you for only $16.05 $11/page Learn More Colonialism The Caribbean islands went through colonialism in hands of many European powers including Spain, France, the Dutch, Denmark, Britain, and the U.S. As aforementioned, Christopher Columbus was th e first European to discover the Caribbean islands. Soon after his voyages entered the Caribbean, other voyages especially from Spain and Portugal started trickling in to establish their own colonies in these islands. Columbus introduced sugarcane in the Caribbean while slaves discovered rum later on. However, as different European powers started establishing their colonies in these islands, there were numerous changes. Actually, colonialism gave rise to the Caribbean rum. It is important to repeat at this point that African slaves invented the Caribbean rum. Spain’s arrival in the Caribbean islands signalled torture and death of many natives (Rouse 36). After most of the natives had died, Spain started importing African slaves and this explains how Africans found their way to the Caribbean. In the course of colonialism, numerous changes took place including different wars, which brought different impacts to the Caribbean rum as exposited below. Impact of Colonialism As afo rementioned, the Caribbean rum resulted from colonialism. Without colonialism, the story of the famous Caribbean rum may be different. Therefore, to start with, one of the effects of colonialism of the Caribbean islands was and still is the introduction of the Caribbean rum. European colonialism brought the idea of plantations and now that Columbus had introduced sugarcane, most Europeans embarked on sugar plantation in these islands. â€Å"By the middle of the eighteenth century, sugar was Britain’s largest import which made the Caribbean that much more important as a colony† (Cross 3). This meant that production of rum persisted because it was made from this sugarcane. Even with the abolition of slave trade, sugar plantations persisted because many freed slaves were unskilled and they could only work in sugar plantations for wages (Russell Para. 7). However, at this time, rum production was still down because the British did not want to sell sugar locally; her mark et was back in Britain where sugar would be used for other purposes. Most of Caribbean population depended on agriculture and even many foreign investors invested in agriculture too. Sugar production was still controlled by colonial masters and rum production remained low for long time. Nevertheless, this was preparing the Caribbean islands for something better in future. The fact that colonialists were interested in agriculture especially sugar plantation, it enabled these islands to adopt the culture of agriculture; however, they did not know this was a blessing in disguise. Advertising Looking for research paper on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More In 1971, Haiti became the â€Å"first he first Caribbean nation to gain independence from European powers† (Haggerty 45). Cuba followed in this series when it gained independence in 1902 while other nations gained their independence later on. Independence heralded a new beginning in the production of the Caribbean rum. After testing freedom, people had the freewill to produce rum. Formerly, people produced rum in small quantities for local consumption; however, as demand increased, large-scale production commenced. Eventually, globalisation took the Caribbean islands by storm and the Caribbean rum went international. Globalisation Globalisation saw the entry of the Caribbean rum into international markets. Even though consumption of the same had spread to Europe due to presence of Europeans in the Caribbean, it was not until globalisation became a vehicle of exposing this brandy to the rest of the world. The Bacardi Corporation is the first international company to be invol ved in exportation of the Caribbean rum to the rest of the world (Williams Para. 6). This corporation had its headquarters in Cuba before Fidel Castro ascended to power after which it moved to Puerto Rico. This movement proved instrumental because from Puerto Rico the Bacardi Corporation managed to infiltrate European markets in a better way. In contemporary times, this corporation operates mostly from Florida in the United States of America. This is how this brand found its way into the rest of the world in the wake of globalisation. Globalisation brought both positive and negative effects to the Caribbean rum (Klooster 56). Effects of Globalisation Exportation of the Caribbean rum came as good news the Caribbean people who had invested a lot in sugar farming. This brand took the international markets with storm cutting across the world. Today, the Caribbean rum is consumed in thousands of nations across the world thanks to globalisation and the Bacardi Corporation. â€Å"At the end of World War II, the US was importing more Caribbean rum than any other category of imported spirits, including whiskey† (Frost Para. 9). This America’s import was just a small portion of imports of the Caribbean rum over the years across the world. Unfortunately, globalisation has threatened the survival and popularity of this brand, which was once the most popular brand within and outside the borders of the Caribbean island. With globalisation, production of rum in the Caribbean was and is still becoming very expensive in terms of production and raw materials. Unfortunately, most countries have subsidized sugar production forcing many Caribbean nations to give up on sugarcane farming (Pack 80). If sugarcane farming or production goes down it implies that production of this rum will go down also. Globalisation has turned the Caribbean islands into tourism sites and with many people seeing better income returns from tourism, they have abandoned sugarcane farming (H ornbeck Para 9). The Caribbean rum also faces competition from other non-Caribbean rums, which are being produced at a lower cost in other countries like Mauritius; a nation located thousands of miles from the Caribbean; the origin of rum (Cooper 39). These are some of the challenges facing the Caribbean rum as it grapples with globalisation. Nevertheless, the Caribbean people are smart people and they are turning these challenges into income generating activities. Frost notes that, â€Å"there is the overall theme of the Caribbean, its islands, waters and its people, and its good looking women. That helps build brands based on tourism†¦exposing visitors to high quality and memorably-branded products helps them to take happy memories back with them and recreate them in the chill of their Northern homes† (Frost Para. 11). These foreigners are keeping up the hopes of the Caribbean rum survival. Plans are underway to import molasses to reduce production costs and this wi ll make the Caribbean rum competitive in the international market (de Kadt 38). Economical and Social effects of Caribbean Rum Economically, the Caribbean rum has been playing a vital role in the Caribbean islands. Both locally, and internationally, the Caribbean rum fetches good money for its producers. After the Bacardi Corporation started its business deals in the Caribbean, this brandy has continually fetched the Caribbean islands millions of dollars in returns. For instance, â€Å"in 2004, revenues from rum exports actually surpassed those of sugar for the first time in Barbadian history† (Sanders Para. 12). This echoes how this brand is important to the economy of these islands. Part of tourist attraction in this region is their culture in rum. People from around the world visit the Caribbean. Florestal (Para. 8) remembers twenty years ago when, â€Å"every year, my parents returned to New York from their Haitian vacation with bags full of an innocuous-looking clear l iquid†. Nothing has really changed even after twenty years. People continue to visit the Caribbean for â€Å"Come lets we fire one† (Barocas Para. 2). This means to have a drink especially in Barbados. All these people bring revenue to these nations thus improving their economy. People are making a living out of the Caribbean rum (Smith 86). In social arena, the Caribbean rum plays a crucial role. People gather to have this brand as they socialise and pass time (Boyer16). Even slaves would use it as a way of forgetting their woes. Conclusion The Caribbean rum comes from sugarcane by-products like molasses. African slaves working in sugar plantations invented the art of making rum and distillation came in later on to concentrate the alcohol content of this brandy. The culture of this brand runs deep amongst Caribbean people; actually, it has become a cultural symbol. It is important to note that the origin of this brand is colonialism after Columbus introduced sugarcan e in the Caribbean islands. Colonialism brought about large-scale production of sugarcane, which sustained production of this rum. With globalization, this brand became popular around the world; however, globalisation brought competition among other challenges that are threatening the popularity of this brand. Nevertheless, the Caribbean people are fitting this rum into globalisation to make maximum returns. Socially, this brand plays a vital key as people gather to enjoy good times together as they share the Caribbean rum. Works Cited Arkell, Julie. â€Å"Classic Rum.† Prion Books, 1999. Barocas, Deborah. â€Å"The Rum Culture of Barbados.† 2010. Web. http://www.bellaonline.com/articles/art24649.asp Blue, Anthony. â€Å"The Complete Book of Spirits: A Guide to Their History, Production and Enjoyment.† HarperCollins, 2004. Boyer, John. â€Å"Caribbean Rum: A Social and Economic History, Book Review.† Journal of Latin American Geography, 2006, 14(2): 6-15 . Broom, Dave. â€Å"Rum.† Abbeville Press, 2003. Cooper, Rosalind. â€Å"Spirits Liqueurs.† HP Books, 1982. Coulombe, Charles. â€Å"Rum: The Epic Story of the Drink that Changed Conquered the World.† Citadel Press, 2004. Cross, Malcolm. â€Å"Urbanization and Urban Growth in the Caribbean†. New York: Cambridge University Press, 1979. de Kadt, Emanuel, (Ed.). â€Å"Patterns of Foreign Influence in the Caribbean.† New York: Oxford University Press, 1972 Florestal, Marjorie. â€Å"Rum: The Spirit of The Caribbean.† N.d. Web. http://www.tradevoices.com/Rum-Trade-Stories.html Frost, Randall. â€Å"The Caribbean’s Rum-Soaked Brand.† 2008. Web.\ http://www.brandchannel.com/features_effect.asp?pf_id=418 Gonzalez, Edward. â€Å"Caribbean Rum: A Social and Economic History.† 2009. Web. http://findarticles.com/p/articles/mi_7737/is_200912/ai_n52375631/ Haggerty, Richard A. (1989). â€Å"Haiti, A Country Study: French Settlemen t and Sovereignty† US Library of Congress, 1989. Web. http://countrystudies.us/haiti/7.htm Hornbeck, Fredrick. â€Å"CARICOM: Challenges and Opportunities for Caribbean Economic Integration.† 2008. Web. http://www.sice.oas.org/TPD/CAR_EU/Studies/CRSCARICOM_Challenges_e.pdf Klooster, Wim. â€Å"Illicit riches. Dutch trade in the Caribbean, 1648-1795.† New York; Oxford University Press, 1998. Kurlansky, Mark. â€Å"A Continent of Islands: Searching for the Caribbean Destiny.† Addison-Wesley Publishing, 1992. Pack, James. â€Å"Nelson’s Blood: The Story of Naval Rum.† Naval Institute Press, 1982. Rorabaugh, John. â€Å"The Alcoholic Republic.† New York: Oxford University Press, 1997. Rouechà ©, Berton. â€Å"Alcohol in Human Culture.† New York: McGraw-Hill, 1963. Rouse, Irving. â€Å"The Tainos: Rise and Decline of the People Who Greeted Columbus.† New York: Vail-Ballou Press, 1992. Russell, Menard. â€Å"Review of Frederi ck H. Smith, Caribbean Rum: A Social and Economic History.† EH.Net Economic History Services, 2006. Sanders, Ronald. â€Å"Caribbean Rum in Grave Danger; Urgent Government Action Needed.† 2010. Web. http://www.jamaicaobserver.com/columns/Sanders-Mar-28_7508032 Smith, Frederick. â€Å"Caribbean Rum: A Social and Economic History.† Florida: University Press of Florida, 2005. Williams, Ian. â€Å"Rum: A Social and Sociable History of the Real Spirit of 1776.† Nation Books, 2005. Williams Ian. â€Å"The Secret History of Rum.† The Nation. 2005. Web. http://www.thenation.com/article/secret-history-rum This research paper on The Caribbean Rum was written and submitted by user Hugo E. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.